Srila Prabhupada, the Founder Acarya of the International Society for Krishna consciousness (ISKCON) explains that Krishna consciousness is an art of changing our hearts by purification from the dust of material desires.
We cannot stop our desires because as living entities, desiring is the component part of our constitution. Therefore we cannot give up our desires, but we can purify our desires. Killing of desire is no solution, but curing the desires, diseased condition of desire, is the right solution. As such, therefore, this dust of misunderstanding is cleared off. We can see our real position of life and make steady progress towards the ultimate goal of life. We have forgotten the ultimate goal of our life due to lack of Krishna consciousness.
Therefore our entire activity should be executed in Krishna consciousness to revive our lost relationship with God, or Krishna.We do not prohibit anyone to cease from the present occupational duties, but we simply recommend that he executes such duties in Krishna consciousness. This is the process of bhakti yoga.
To facilitate our practice of Krishna Consciousness and give Krishna Consciousness to others there are numerous activities and programs that the society undertakes:
